MAR for Dogs
A complete record. A safer tomorrow.
Keep all your dog’s important information in one secure place — and give them the best chance of coming home if they ever get lost.
Keep all your dog’s records in one secure place.
Health, vaccinations, breeding, weights, medications and more.
Give veterinarians, sitters or trusted caregivers permission to view or update records.
Works online or offline. Updates sync automatically when you’re back online.
Choose your plan and tags
One plan covers dogs and cats combined. Includes the complete MAR record and all 3 QR codes for each animal. Physical MAR tags are optional and purchased separately.
Simple monthly pricing — Dogs & Cats household plans
Your subscription decides how many animals you can cover — it never decides how many tags you buy. Billed monthly. Cancel anytime.
Physical Dog Tag (optional) Buy exactly the number you want
- Same tag design for all MAR dog tags
- MAR logo, QR code and NFC chip
- Unique MAR ID number
- Waterproof, mud-proof and rip-proof
- Durable, built for an active life
- Sturdy, rust-resistant ring included
A MAR physical tag requires an active Dogs MAR subscription. You can subscribe without buying a tag, but a tag cannot be bought without the subscription — the subscription connects the tag’s printed MAR ID to MAR’s lost/found recovery service. For everyday recordkeeping you open MAR on your phone and enter the MAR ID; the tag QR/NFC is only for public lost/found recovery if your dog is found.
Every dog gets 3 printable QR codes
Emergency QR
For EMS, Fire and Police. Shows the animal types, counts, locations, safety and emergency contacts you approve — for your door, window, barn or gate.
Caregiver QR
Shares selected care information — feeding, medications, allergies, vet and instructions — with sitters, staff, family or trusted caregivers. Switch it on or off anytime.
Individual Dog QR
Each dog has its own QR linked to its complete living MAR record. People see only the information you choose to share.
You get all 3 printable QR codes with every record — even if you do not buy a physical tag. Print at home, laminate, and test with your phone.
How the MAR tag works Lost / found recovery
- A finder scans the QR code or taps NFC on the MAR tag and opens FOUND AN ANIMAL?
- They enter the MAR ID number printed on the tag and tap FIND ANIMAL.
- A valid lookup sends you an email alert right away, and they see the contact details you approved.
Just scanning the tag does not alert you or identify your animal — only a valid MAR ID entered on FOUND AN ANIMAL? does. MAR tags are not GPS trackers.
You work on records in MAR Not by scanning the tag
- Open MAR on your phone.
- Enter your dog’s MAR ID.
- Open the dog’s record.
- Update the information and tap SAVE — then enter the next MAR ID.
What you can track & store
Structured fields made for dogs — with dated history that is never overwritten.
- Dog’s photos and videos
- Name, breed, color, markings
- Date of birth / age
- Sex (M/F)
- Weight and growth
- Microchip number (if applicable)
- Spay / neuter status
- Registration numbers (AKC, CKC, etc.)
- Owner and contact information
- Veterinarians and visit records
- Vaccinations and deworming
- Medications and supplements
- Allergies / medical conditions
- Diet / nutrition
- Behavior and training notes
- Grooming records
- Activity level
- Breeding information (if applicable)
- Heat cycles / pregnancy (if applicable)
- Litter information
- Training progress
- Show records / titles
- Photos and documents
- Custom notes
- Import spreadsheets (Excel/CSV)
- View reports and history
- Ownership transfers
- Reminders and alerts
See what your MAR dog record will look like
Open a sample dog record with example information. No account needed.
